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Case study · Tegelzettersbedrijf SA

Twenty-two years of craft, easy to find and trust

Tegelzettersbedrijf SA has more than 22 years of tiling behind it. The website makes that reputation obvious within seconds and turns interest into a direct enquiry.

Website design and build by SolutionsCrafters for Tegelzettersbedrijf SA, tiling specialists in Wijk bij Duurstede.

tegelzettersbedrijf-sa.nl
The Tegelzettersbedrijf SA website showing the tiling services overview and photographs of completed floor, wall and bathroom projects.
01

Context

From Promenade 29 in Wijk bij Duurstede, Tegelzettersbedrijf SA lays floors and walls and renovates bathrooms across the region. It is a trade built on referral: a neighbour sees a finished bathroom, asks who did it, and calls. Twenty-two years of working that way has earned the company a strong local name, with customers describing the finish in the warmest terms.

02

Challenge

Word of mouth travels slowly, and it stops at the end of the street. Homeowners planning a bathroom now start online and compare companies long before anyone picks up the phone. Without a place to show completed work, quality that is unmistakable in person stayed invisible to exactly the people about to commission it.

03 · Approach

Approach

We let the tilework do the talking. Services are named the way customers ask for them: floors, walls, bathroom renovation. Nothing needs explaining. Completed projects carry the persuasion, shown large and without clutter. Contact stays one step from every page, because the moment someone is convinced is the moment they should be able to reach him. No jargon anywhere. The tone matches the craftsman himself.

System delivered

  • Clear positioning as the tiling specialist for Wijk bij Duurstede and the surrounding region
  • Floor tiling, wall tiling and bathroom renovation set out in plain language
  • Project-led visual direction that puts finished work ahead of everything else
  • More than 22 years of experience stated where it earns trust
  • A direct enquiry route from every page
  • A presentation that holds up on the phones most homeowners browse from
  • Room to keep adding completed projects as they finish

04 · What changed

What changed

  1. 01What the company does, and how well it does it, is clear within seconds
  2. 02Completed work now convinces before the first phone call
  3. 03Homeowners move from admiring a project to sending an enquiry without hunting for a number
  4. 04The regard customers already hold for the workmanship is visible beyond the referral circle
  5. 05A local trade business presents itself with the confidence of a far larger firm

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